Shop Clinique Pep-Start now: http://clnq.co/2acPPV8 Prep. Pep. And out the door. New Pep-Start™ multi-taskers. 1. Scrub & Glow: Pep-Start 2-in-1 Exfoliating Cleanser 2. Cleanse & Go: Pep-Start Quick Cleansing Swipes 3. Mattify & Blur: Pep-Start HydroBlur Moisturizer 4. Quick Fix For Eyes: Pep-Start Eye Cream
PEP-START
The launch of Clinique’s first full franchise to meet the needs of the young millennial. These Pep-Start multi-taskers began as a Sephora skin care exclusive, but soon became a global phenomenon in skin care. The launch reinforced Clinique’s relevance with an audience that many heritage brands find most elusive.
Check out the Pep-Start landing page to learn more.
Role: Lead copywriter for franchise. Wrote all print and digital advertising, visual merchandising. Oversaw all video messaging and copy.
